Search Party: Don’t Get Lost with SEO

Hey everyone,

I’m sure you have seen the posts lately that “SEO is dead!!” In this week’s episode of Buffering, Zack and Gabe discuss how SEO will be changing with AI answers becoming more standard. Spoiler alert… it’s not dead, but if you do want to continue to rank and drive traffic to your website through search, keep these things in mind:

• SEO ain't dead, it's just evolving: Forget the rumors, SEO is still kicking, just changing a bit. Apparently, Google's search traffic share has dipped a tad, but folks are just looking elsewhere (Bing's on the rise, who knew?).

• AI is the new sheriff in search town: Google's using fancy AI tech to decide what shows up in your search results, so listen up! This means we’ve got to make sure our content is top-notch and answers every question under the sun. Basically, become a content king (or queen) and Google will shower you with ranking love.

• AI: Your new content creation sidekick: Here's the coolest part – AI can actually help us with this whole content creation thing. We can use it to summarize our brilliant content, rewrite it for different platforms, and even brainstorm new ideas. Who knew AI could be so helpful?

Key Takeaways:

• SEO is still important, but it's got to be smarter thanks to AI.

• High-quality content that answers all the searcher's questions is the name of the game.

• AI can be your secret weapon for creating even more awesome content.

So, the moral of the story? Keep cranking out that amazing content, but with an eye on what people are searching for. And hey, maybe say hi to your friendly neighborhood AI – it might just become your best content creation buddy. Let us know how you are seeing SEO change in the comments.